There are seaside escapes. Then there’s a gentle crescent of California coast connecting breathtaking beaches, soaring mountains, verdant vineyards, elevated enclaves and eclectic communities.

You see, there’s beautiful…
and there’s Santa Barbara

Where the sea and mountains feel as one, the sun feels more golden, and the valleys overflow with a bounty of color.

Discover what Santa Barbara has to offer, from exhilarating outdoor adventure to fascinating arts and culture to an incredible variety of local food and wine.

Car Free Santa Barbara
Santa Barbara the american riviera
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14 New Restaurants in Santa Barbara

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Healthy Escapes in Santa Barbara

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Luxury Hotels in Santa Barbara

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Instagram-Worthy Locations

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Don't Miss Santa Barbara in

May

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Endless Sunshine

Beachfront Hotels

Book Your Stay

A First Timer's

Guide to Santa Barbara

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5-Day Family Vacation

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Santa Barbara’s Museum Mile

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Can't-Miss Activities & Attractions


Top 11 Best Hikes

Scenic views are everywhere. Santa Barbara creates a postcard-perfect backdrop for your next coastal retreat.

Explore Santa Barbara's Neighborhoods & Towns


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3 Quintessential Days in SB

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