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Itinerary Category: Wine Itineraries


New Wine Tasting Rooms in 2022

Now, thanks to several new and reopened tasting rooms, fans of Santa Barbara County wine can discover a recent wave of exciting openings, relocations and tasting room makeovers. Learn what the buzz is all about on your next visit and add these new wineries to your touring and tasting list. But please don’t blame us if you’re tempted to join a wine club (or two)!

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Outdoor Wine Tasting Experiences

Local vintners have outdone themselves yet again with an incredible line-up of outdoor wine tasting experiences in Santa Barbara. Be they overlooking rolling hills and vineyards in wine country or prime patio perches just steps from the beach in…

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Additional Experiences


Sustainable Sipping

Sustainability matters to Santa Barbara’s wine industry. Natural forces play a huge role in the winemaking process and what influences the environment is what eventually ends up in the bottle. For many winemakers and grape growers, being…

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Where to Wine

Where to Wine in Santa Barbara The definition of “wine country” is a bit different here in Santa Barbara. Yes, you can taste to your heart’s content in gorgeous traditional countryside winery settings and walk amongst the vineyards in the…

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Choose Your Next Wine Adventure

Experiencing Santa Barbara wine country under the guidance of local experts is truly the best way to navigate the robust array of options. With Santa Barbara Wine Country Tours, you choose your wine adventure and they handle all of the planning and details, from pick-up to drop-off.

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Wine Down in Santa Barbara

If you’re looking for a vacation that offers equal parts town and country, ocean and wine—all in ultra-close proximity to each other—Santa Barbara is definitely your sweet spot. Here’s some itinerary inspiration to help you make you next trip even sweeter.

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365 Days of Wine in Santa Barbara

It’s always wine-o-clock in Santa Barbara. From the first signs of bud-break to the juicy days of harvest, Santa Barbara County promises 365 days of delicious wine a year. If you’re looking to sip the day away during your next getaway, here are some foolproof ways to do it in perfectly relaxed Santa Barbara style.

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Diversity by the Glass

As much as Santa Barbara is known for the sea, it’s our ridgeline that really sets the region apart. Rising dramatically to nearly 4,000 feet above the cityscape, the Santa Ynez Mountains are the western terminus of the Transverse Ranges, the only…

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3 Bucket List Adventures in Santa Barbara

Santa Barbara Adventure Company is one of Santa Barbara's premier adventure outfitters, specializing in creating epic experiences in stunningly beautiful locations on land and at sea. They’ve got the guides, gear and know-how to help you revel in…

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Dog Friendly Wineries in Santa Barbara

Who let the dogs out…to go wine tasting?! Santa Barbara is such a dog friendly town, the more appropriate question really is who lets the dogs in. If you’re traveling with your main furry squeeze, you’ll be spoilt for choice when it comes to…

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6 Reasons to Sip & Savor Jamie Slone Wines

Whether you’re a first-time visitor seeking an introduction to Santa Barbara wines or you're a seasoned wine connoisseur, the Jamie Slone Wines tasting room in the epicenter of downtown Santa Barbara’s historic core is the perfect spot to start…

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Unique Ways to Wine

If you’re looking to elevate your sniff, swirl and sip experience to a new standard of memorable, here are a dozen anything-but-ordinary ways to wine when you’re on The American Riviera®. 

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Where to Drink Rosé in Santa Barbara

The country has gone crazy for rosé, and with blogs and wine clubs dedicated to the pretty-in-pink drink, it certainly looks to be a trend that’s here to stay. As it should be! Rosé is accessible and fun. It’s very food-friendly and generally…

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SB’s Urban Wine Trail

Santa Barbara is one of the premier wine destinations not just in California, but in the world. The first tasting room, Santa Barbara Winery, opened in downtown Santa Barbara in 1962, and for 40 years it was the only tasting room in the city.…

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Santa Barbara
Bubble Trail

With a nickname like “The American Riviera®” it’s no surprise that Santa Barbara is a place that pairs well with a glass of something sparkling in hand.

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Girlfriend’s Guide to Santa Barbara

It’s easy for girlfriends to get away, and then get-together in Santa Barbara. Once here, there’s plenty to do for friends of all interests and ages, including a variety of luxury spas that invite you to revel in the ultimate relaxation.

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The Urban Wine Trail

Simple math will quickly tell you that one day of tasting in Santa Barbara is simply not enough — there are more than 20+ tasting rooms to choose from — and the famed Urban Wine Trail covers two distinct downtown neighborhoods. Decide to stay the night (or two), and let your palate lead the way.

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Guide to Wine in Santa Barbara

Wine aficionados quickly realize that the wine world in Santa Barbara is multi-faceted, offering an experience that’s both urban and rural. Wine lovers will want to tack on an extra night and set off to discover why Santa Barbara’s wine country is so diverse and delectable, one world-class pour at a time.

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