What’s your pleasure? A retreat to an indulgent seaside enclave? An urban exploration of culture and cutting-edge cuisine? A soulful sunrise surf or epic road ride with views to match? How about a quick jaunt to a vineyard laden Western valley? Here on this graceful crescent of California coast, Santa Barbara elevates every experience and bathes it in golden sunshine. From morning’s first light, to a late night bite, and everything in between, Santa Barbara takes an easy overnight escape to an entirely new level.
More than artful, it's
Santa Barbara Sublime
Plan your Cultural Exploration
10 Not-So-Secret Parks & Gardens
Flora and fauna have a long beautiful history in Santa Barbara. These 10 not-so-secret parks and gardens are breathtaking sights to behold. Learn More
Jeff Shelton's Whimsical Walking Tour
There’s new life to the Santa Barbara cityscape—with a playful wink and a nod to remind us there’s absolutely nothing stuffy or staid about The American Riviera®. Learn More
Family Approved Activities
If you’re looking for a place that has something unexpected for everyone, Santa Barbara is where X marks the spot for the entire family. Learn More
10+ Instagram-Worthy Locations
For the best-of-places to photograph, this is the ultimate list of Instagram-worthy locations in Santa Barbara.
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15+ New Restaurants
Anyone who lives to eat or considers dining out entertainment (a.k.a. “eatertainment”) knows that unique, crave-worthy thrill of trying a new spot for the very first time. Learn More
Not-to-be-Missed Beaches
With miles of sun-drenched and sandy coastline, you’ll have trouble picking which Santa Barbara beach to visit first. Learn More
Picture Perfect Sips
Design and deliciousness align at these bars and restaurants where the décor and cocktails are always ready for their close up. Learn More