Santa Barbara is where signature local events, delectable cuisine and an irresistible Mediterranean climate come together to create the ultimate seaside escape. Get ready for an exciting week ahead as you explore all corners of this inviting city. With sun-kissed beaches perfect for relaxation, hiking trails that offer breathtaking views of the Santa Ynez Mountains and a charming downtown adorned with historic Spanish architecture, award-winning wine tasting and unique, this upcoming week in Santa Barbara promises a vacation like no other.
Whether you’re planning a last-minute getaway to this slice of California coast, or you’re already here and looking for the city’s top events and new happenings, you’ve come to the right place. Welcome to The American Riviera®.
Join the Santa Barbara Museum of Natural History for some heartwarming holiday shopping and explore a diverse range of vendors offering luxurious alpaca wool clothing, upcycled telephone wire baskets, exquisite glass bead creations, stunning home décor and more.
Head down to the waterfront for an afternoon and evening of fun at the 37th Annual Parade of Lights. This year’s theme: “Holiday Disco Extravaganza!” After the parade, stick around for the beachside fireworks display. Top spots to catch the boat parade and fireworks include Stearns Wharf, the breakwater, West Beach and East Beach.
As the late fall and winter months roll in, Santa Barbara offers a myriad of delightful activities to enjoy. Indulge in the region’s renowned wine culture by embarking on a wine tasting adventure along the Urban Wine Trail. Sip on exquisite local wines while taking in the picturesque vineyard views.
For a dose of culture, catch captivating theater performances at one of Santa Barbara’s charming venues like the Granada Theatre, Lobero Theatre or The New Vic. With a diverse range of shows, from classics to contemporary productions, you’ll find something to suit every taste.
Lastly, don’t miss the opportunity to explore these artisan marketplaces, where you can discover unique handmade crafts, art, and gifts from local artisans. Embrace the festive spirit and shop for one-of-a-kind treasures while immersing yourself in the vibrant atmosphere of Santa Barbara during the most magical time of year.
STAY TWO NIGHTS, GET THE THIRD FREE
Planning a spur-of-the-moment visit just got sweeter with this incredible third night free deal. When you book two nights at select Santa Barbara properties, the third’s on us. And who wouldn’t want to linger a little longer in The American Riviera®?
