Wine Tasting Rooms

When wine tasting in Santa Barbara, tasting rooms are the wine lover’s ultimate watering hole: Visitors come here to socialize, to share experiences and to relax. No matter your favorite grape varietal or your personal style, you’ll find a Santa Barbara tasting room to fit your taste.

The dozens of tasting rooms that spread throughout downtown Santa Barbara are a reflection of the winemakers and the neighborhoods where they’re located. For a vivacious, youthful sipping experience, the Funk Zone tasting rooms are teeming with personality and Instagram-worthy style. In the city’s historic Presidio Neighborhood, the tasting rooms are intimate and embrace the elegance of the historic buildings they occupy.

For a more picturesque wine-drinking experience, tasting rooms in the Santa Ynez and Santa Maria Valleys are as friendly as they are eclectic. Multiple tasting lists, including reserve lists that often feature limited-edition wines, create a comprehensive lesson for  budding aficionados or seasoned experts alike. At their core, Santa Barbara’s tasting rooms are personal, so don’t be surprised if the person doing the pouring is the actual winemaker.

Featured Tasting Rooms in Santa Barbara


Margerum Wine Company Tasting Room

Margerum Wine Company is committed to working with the top vineyards in Santa Barbara County to produce small lots of premium wines. We are part of a growing group of vintners looking to return wine making to its previous form of production –…

Bien Nacido Vineyards

During the 1970's the Miller Family planted Bien Nacido Vineyards.  Since that time, winemakers throughout California coveted the fruit from this singular piece of land.  Heavily influenced by the nearby Pacific Ocean, Pinot Noir,…

The Valley Project

We love wine, and we believe that Santa Barbara is one of the best places on Earth to grow and make it. This project is our love letter to Santa Barbara's wine country. Born out of a desire to showcase the County's incredibly diverse Viticultural…

Additional Experiences


NEIGHBORHOODS & TOWNS NEIGHBORHOODS & TOWNS SIGNATURE EVENT ITINERARY IDEAS

Where to Drink Rosé in Santa Barbara

Learn More

Santa Barbara Bubble Trai

Learn More

sb. Snapshots: A Visual Exploration of Santa Barbara


potek winery santa barbara
municipal winemakers santa barbara