The American Riviera
Santa Barbara, just 95 miles north of Los Angeles, is an easy coastal road trip for travelers coming to Southern California for the 2026 FIFA World Cup. Whether you’re arriving early, staying after the final whistle or traveling between match…
Learn MoreA return-trip planning guide for UCSB alumni looking to experience Santa Barbara beyond their college years.
Learn MoreSpring brings Santa Barbara into full color, with green hillsides, wildflowers in bloom and longer, warmer days that make it an ideal season to visit.
Learn MoreLooking for a coastal winter escape? Santa Barbara sparkles with outdoor recreation, vibrant food and wine, cultural activities and events for the whole family.
Learn MoreFrom relaxing outings to thrill-seeking adventures, the stars might just know exactly what your soul craves on your next Santa Barbara vacation.
Learn MoreExplore our guide to shopping in Montecito, from luxury boutiques and bespoke jewelers to European antique showrooms and leather workshops.
Learn MoreThe buzz keeps growing for The American Riviera®. These world-class establishments are the perfect way to discover Santa Barbara’s celebrated hospitality and coastal charm.
Learn MoreFind the best places in Santa Barbara to watch sports all year, including the Super Bowl, FIFA World Cup, Summer Olympics and more alongside good food and drinks.
Learn MoreWhether you’re searching for a rare find, a bestseller or the cozy charm of a beloved bookshop, these local gems offer experiences beyond the pages.
Learn MoreFrom luxurious hotels offering holiday-themed experiences to local restaurants serving up festive menus, Santa Barbara embraces the season in style.
Learn MorePlanning a California road trip? Here’s how to spend an ideal day in Santa Barbara, from breakfast to dinner spots and everywhere in between.
Learn MoreThe American Riviera® offers more than a dozen hotels and inns that go above and beyond for travelers with disabilities. Explore this list to find out more.
Learn MoreWith distinctive amenities and exclusive perks, these hotels set a new standard for originality.
Learn MoreFrom European-inspired rooms to beachfront villas, here are some of the dreamiest and most charming bed-and-breakfasts in Santa Barbara.
Learn MoreThese one-of-a-kind vacation rentals boast the kind of charm that, simply put, can’t be found anywhere else.
Learn MoreExplore the unique stories and styles that define the fashion landscape of The American Riviera®.
Learn MoreDifferent tastes doesn’t mean you have to choose different destinations to get exactly what you want out of a vacation.
Learn MoreGrab a friend, a family member or your better half and combine activities that get everyone comfortable outside of their comfort zone, making deeper connections and unforgettable memories along the way.
Learn MoreAmerican pop sensation and American Idol judge, Katy Perry, has deep roots in the idyllic coastal city of Santa Barbara.
Learn MoreSurfing is at the center of Santa Barbara’s culture. Discover some of the best local and nationally recognized surf shops in The American Riviera®.
Learn MoreRain in the forecast? That’s no problem in Santa Barbara, where you’ll find a wealth of ways to have a great time indoors—from sampling local flavors at winery tasting rooms and cozying up at matinee-movie showings to playing with cats and treating yourself to a massage or salt-cave meditation.
Learn MoreLet Santa Barbara be the next chapter of your love story, a place where enchanting resorts and cozy inns set the stage for a romantic getaway you and your partner will never forget.
Learn MoreSanta Barbara, a city renowned for its stunning coastline and Spanish-style architecture, also boasts a vibrant and diverse nightlife that caters to every taste. Whether you’re in the mood for a relaxed evening at the theater or a night out exploring local cocktail lounges, bars and nightclubs, each of these venues offer a unique glimpse into the city’s eclectic social scene.
Learn MoreUnveil the captivating history of some of Santa Barbara’s most iconic and storied hotels, where the allure of this coastal city has beckoned travelers for generations. In the aftermath of the 1925 earthquake, many of Santa Barbara’s historic hotels were reborn, each with its unique story of resilience and revival.
Learn MoreSanta Barbara’s miles of beaches and hiking trails, innovative eateries and one-of-a-kind experiences make it a top destination for those traveling solo.
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