Why surf solo, frantically searching for an effective way to navigate through today’s complicated high-tech marketing maze? Join VSB and let us do the walking–er, Twittering, Facebooking, talking, typing, clicking and promoting–you get the picture.

Join VSB and connect with a network of professionals and other business members in a cohesive, powerful, group-marketing entity. We work for a single purpose: to promote Santa Barbara, The American Riviera®, as a premier global destination. We do whatever we can to entice the $1.5 billion tourism market to come to our peaceful paradise. And while they’re here, to boost your business.

As a member, you gain a host of benefits. Our marketing, sales, and public relations professionals get the word out about your business to visitors, meeting professionals, travel writers, and tour operators.