Tap below to learn more about the Santa Barbara South Coast.
Hello, There!
Get Your Third Night Free
It’s impossible to experience all Santa Barbara has to offer in just two days. If you’re looking for a serene coastal getaway or a well-earned staycation, book a three-night stay and receive your 3rd-night free at participating hotels and resorts. Learn More
23 Ways to Achieve Wellness in 2023
Start your restorative 2023 journey in Santa Barbara with these 23 activities centered in health and wellness. Learn More
11 Top-Rated Hotel Suites
Live the suite life in Santa Barbara with these 11 out-of-this-world luxurious overnight stays. Learn More
April in Santa Barbara
Let the fresh spring air, Earth Day celebrations and festivals galore be your guide during your next trip to Santa Barbara this April. Learn More
Best Vegan and Vegetarian Restaurants in Santa Barbara
Plant-based and plant-forward are staple mantras for these Santa Barbara restaurants. Learn More
March in Santa Barbara
Spring is upon us, making March a blooming good time to visit Santa Barbara. Learn More
Margaritas in Santa Barbara
On the rocks, with salt…or however you take your margarita, these watering holes have you covered. Learn More
Sant Barbara Taco Trail
To ensure you and your bellies have the best tacos Santa Barbara has to offer, let the aroma of freshly-baked tortillas guide you through the Santa Barbara taco trail. Learn More
Drift Santa Barbara
Step inside the newest addition to downtown Santa Barbara. Drift Santa Barbara features contactless check-in and modern amenities. Learn More
Spring Break Guide
Between enticing outdoor adventures, flavorful culinary escapades, and inspiring cultural attractions, all the ingredients for a good, old-fashioned vacation await you in sunny Santa Barbara. Learn More
Courtyard Santa Barbara Downtown
Whether you’re visiting for business or relaxation, the new Courtyard Santa Barbara Downtown is open ready to welcome you. Learn More
Unique Date Night Ideas
No matter the kind of travelers you and your partner are, Santa Barbara has a date night for you that’s sure to spark that lovin’ feeling. Learn More
15 New Restaurants Santa Barbara
A fresh crop of new restaurants in Santa Barbara is spicing up the already delicious culinary landscape. Learn More
Photo by Ali Beck
Mocktails in Santa Barbara
A guide to the region’s top shelf zero-proof cocktails and non-alcoholic beverages in the Santa Barbara South Coast. Learn More
Santa Barbara Gift Guide
Shopping in The American Riviera® is easy as pie thanks to the incredible array of independent retailers and quality wares crafted by local artisans. Learn More
15+ Pet-Friendly Hotels in Santa Barbara
You’ll never want to leave your pooch at home again after a stay at one of these pet-friendly properties. Learn More
Photo Credit: @mr_archie_the_corgi via Instagram
Buzzworthy Bakeries in Santa Barbara
A guide to the sweetest treats, loveliest loaves, and most decadent desserts in the Santa Barbara South Coast. Learn More
Santa Barbara Bubble Trail
With a nickname like “The American Riviera®,” it’s no surprise that Santa Barbara is a place that pairs well with a glass of something sparkling in hand. Learn More
Seafood Guide to Santa Barbara
Santa Barbara serves up fresh-as-it-gets local catch guaranteed to please every seafood lover’s palate…hook, line and sinker! Learn More
Antique, Vintage and Secondhand Shopping in Santa Barbara
Your guide to shopping for unique, preloved clothing and items in the Santa Barbara South Coast. Learn More
15+ Affordable Hotels in Santa Barbara
From the waterfront to Goleta, the Santa Barbara South Coast offers plenty of budget-friendly accommodations. Learn More
Eats off the Beaten Path
Looking for something off-the-beaten path? Discover these native digs and start eating like a true local. Learn More
Photo Credit: @barbareno_sb via Instagram
Live Music in Santa Barbara
Gorgeous Santa Barbara views, refreshing beverages and live music. We couldn’t think of a better combination for an evening spent in The American Riviera®. Learn More
10 Best Breakfast Burritos in Santa Barbara
Sink your teeth into some of Santa Barbara’s most beloved breakfast burritos. Learn More
Santa Barbara Taco Trail
Let the aroma of freshly baked tortillas guide you along the Santa Barbara Taco Trail. Learn More
Photo Credit: @goodeatswithchlo via Instagram
Margaritas in Santa Barbara
On the rocks, with salt…or however you take your margarita, these watering holes have got you covered. Learn More
Visiting the Santa Barbara County Courthouse Clock Tower
The Santa Barbara County Courthouse Clock Tower and Mural Room are once again open to the public. Learn how you can go on a self-guided tour of this historic landmark. Learn More
20+ Best Burgers in Santa Barbara
We’ve rounded up a guide to the best burgers in the Santa Barbara South Coast, covering the full spectrum from elevated fast food and refined fare to smash burgers, veggie burgers and cult favorites. Learn More
Photo Credit: eatthissf via Instagram
Four Stunning Waterfalls
Santa Barbara’s majestic wilderness areas abound with unexpected finds and hidden gems—including some wonderful waterfalls. Learn More
Red Tile Walking Tour
For a picture-perfect view of Santa Barbara’s quintessential Spanish architecture, take a self-guided stroll on the Red Tile Walking Tour. Learn More
10 Not-So-Secret Parks & Gardens
Flora and fauna have a long beautiful history in Santa Barbara. These 10 not-so-secret parks and gardens are breathtaking sights to behold. Learn More
Popular Bike Trails
Gorgeous ocean views, diverse terrain and a delightfully mild climate make Santa Barbara an ideal place for a bike ride. Learn More
Must-Visit Museums & Attractions
Your essential guide to Santa Barbara’s top cultural attractions and iconic landmarks. Learn More
Free Things To Do in Santa Barbara
Put your wallet away and soak up all that Santa Barbara has to offer, free of charge. Learn More
Restaurants with Amazing Wine Lists
First Timer's Guide to Santa Barbara
Santa Barbara brings together the Golden State’s Spanish influence, laid-back vibe, and upscale sensibility in a way few places can. Here are some ideas to help you make the most of your visit to The American Riviera®. Learn More
New Restaurants 2022
A fresh crop of new restaurants in Santa Barbara is spicing up the already delicious culinary landscape. Learn More
Photo Credit: hannah.eats.socal via Instagram
Five Fun Things to do in Goleta
A local’s guide to The Good Land, one activity at a time. Learn More
Must-Try Goleta Restaurants
Between destination restaurants, local hangouts, and “sister” restaurants of popular regional establishments, our guide to Goleta’s must-try restaurants will help you find the best bites in The Good Land. Learn More
Sushi Guide to Santa Barbara
A guide to the region’s top sushi purveyors, from casual to luxury and everything in between. Learn More
Social Usage Terms
Interested in sharing your love of the Santa Barbara South Coast with like-minded locals and travelers who are interested in exploring the destination. Here’s what you’ll need to know. Learn More
Visit Santa Barbara
There are seaside escapes. Then there’s a gentle crescent of California coast connecting breathtaking beaches, soaring mountains, verdant vineyards, elevated enclaves and eclectic communities. Learn More